FOCUS No. 251 – How France Has Come to Accept Urban Violence During Sporting Events and Festivals
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[DECODING] To be a woman in France and the United States in 2022 is to be a feminist
New !
The Ifop IQ team offers you an exploratory dive into the minds of its consumers, based on its qualitative studies, monitoring and strategic planning work. Every two month, a new theme is explored!
In this fi…
Sociovision anticipates changes in society and accompanies your transformations
The yellow vests, the spread of working from home, #metoo and the rise of female activism, the unavoidable inclusiveness in the United States, skintellectuals, new masculinities, extremist voting, the middle classes, etc. – so many subjects that the …
[Press Release] The IFOP Group enhances its offer by acquiring Occurrence
IFOP is acquiring Occurrence, an independent research and consulting institute created in 1995. A specialist in communication (corporate & brand, media analysis, internal, public, events, digital, etc.), Occurrence supports companies a…
Ifop Group commitments: 2022 CSR Charter
The Ifop Group has been committed to the societal and environmental issues since its foundation. In 2022 we wish to reaffirm the engagements through the creation of our own Corporate Social Responsibility, CSR Charter, to change d…
[TRIBUNE] Four questions to Ilana Dupeyron, Head of IQ
You joined the Ifop Group in 2021 to manage the Inspiring Qual entity, a merger between Quali Marketing and InCapsule, what is your vision for "Inspiring Qual"?
Inspiring Qual, as its name suggests, aims to give an inspira…
[Press Release] Ifop, the resilience
At the beginning of 2022, it is time to look ahead. What are the new ambitions of the Ifop Group, a pioneering research institute and leader in survey-based opinion polling? How is Ifop poised in the marketing research ecosystem? What are the Group'…
[The portrait] Frédéric Dabi, DGM – Head of Ifop Opinion
How did you first hear about the IFOP Group?
In the 1980s through the Top 50 of the French favourite personalities.
Do you have a story about your first day?
It was 31 March 1995, a national strike day.
Do you have a …
[The portrait] Roland Peyraube, Administrative and Financial Director
How did you first hear about the IFOP Group?
Following the publication of a Rolling survey and during an intervention by Stéphane Truchi on the challenges of luxury.
Do you have a story about your first day?
Arriving in April 2021,…
[The portrait] Stephanie Sandler, President of IFOP Inc. North America
How did you first hear about the Ifop Group?
At Chanel.
Do you have a story about your first day?
I joined IFOP in October 2020. It was a bit difficult to start in the middle of a pandemic away from everyone but several people called me…
[The portrait] Ilana Dupeyron, Head of IFOP IQ – Inspiring Qual
How did you first hear about the Ifop Group?
In France, everyone knows Ifop. For me, it was via luxury, an area I know well and where Ifop is a reference.
Do you have a story about your first day?
My Labrador James was re…
[The portrait] Isabelle Grange, Marketing and Development Director
How did you first hear about the IFOP Group?
During my studies it was about understanding the role of education in communication strategies.
Do you have a story about your first day?
18 June 2008, a "historic" date that is still re…
Happy New Year 2022 : Let’s bounce back !
Ifop Group wishes you all the best and is ready to stand by your side in 2022 to bring to life your research projects!
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NellyRodi Joins the Ifop Group
Ifop Group announces the acquisition of NellyRodi, a reference in the field of sociocultural and creative trends forecasting dedicated to brand strategy. This represents a new step in the construction of an international research, insights and consulting group on a human scale, bringing together complementary expertise to better comprehend individuals and markets, anticipate their evolution and transform this knowledge into decisions, innovations and growth opportunities.
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