Journalists
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Paris Luxury Summit #8 : A protective luxury is emerging
In 2014, CB News and Publicis Media created the Paris Luxury Summit. This morning, 14 December, the 8th edition of this benchmark meeting was held. This year's theme was innovative, because the morning focused on Luxury Therapy: “Luxury Therapy : lux…
“The future of French luxury depends on our ability to convey our passion and our know-how”
Bénédicte Epinay, Comité Colbert CEO, shares her reactions to the findings of the study entitled “French Luxury, a Dependable Asset for Tomorrow’s World” and discusses some of the challenges addressed by the Comité Colbert.
The Comité Co…
Luxury Trend Report 2021: A newfound positivity
For the 12th consecutive year, Ifop has joined the Grand Prix Stratégies du Luxe, organised by Stratégies, the marketing, communication and weekly media. On this occasion, Ifop Luxe carried out an exclusive study: the "Luxury Trend Report", which hig…
French Luxury, a dependable asset for tomorrow’s world
1 - LUXURY, STILL AS COVETED IN 2021
For its clients, luxury is now more than ever a dependable asset. Although the pandemic forced a non-negligible proportion of them to modify their consumption habits (postponement of purchases, online reta…
[EXCLUSIVE REPORT FROM USA] ACTIONABLE INSIGHTS ABOUT 2021 LUXURY SHOPPING BEHAVIORS
The 2021 Affluent Consumer Insight Study was conducted to understand how shopping and media consumption have evolved since Covid. Our newly opened Ifop North America shares with you some key insights :
Which e-commerce platforms are winning by p…
[CORPORATE NEWS] Ifop further reinforces its international presence by opening Ifop Inc. in New York
IFOP has taken a decisive step towards bolstering its international presence in the Luxury, Beauty and Wellness sectors. Opening this 3rd hub enables IFOP to reach out to a market that is of strategic importance for all stakeholders in these industri…
[CORPORATE NEWS] Ifop opens its New York office, presided over by Stephanie Sandler
Stéphanie Sandler is appointed President of IFOP Inc, North America. She will be responsible for developing IFOP’s activities on the North American Luxury, Beauty and Wellness markets.
Stéphane Truchi, Chairman of the Executive Board of …
China : The multiple facets of Wellness & Wellbeing in China
The Covid19 pandemic has definitely reinforced the conscious need for Wellness & Wellbeing all around the world, and even more so in China. The recent events have modified the Wellness concept both in its nature and in its range of applications.…
Beauty trend in China : What are local brands doing that is proving so successful?
After discovering the 3rd part of our expert's interview on the evolution of Physical Retail Environment, Here is the 4th and last part of the interview of our Beauty Ifop Asia expert, on local beauty companies. The following findings are based on If…
Beauty trend in China : How is the physical retail environment for beauty evolving ?
After discovering the 2nd part of our expert's interview on consumer habits changing, Here is the 3rd part (out of 4) of the interview of our Beauty Ifop Asia expert, on the evolution of Physical Retail Environment on beauty companies. The following …
Beauty trend in China : How are beauty companies responding to the new consumer demands?
After discovering the 1st part of ou expert's interview on consumer habits changing, Here is the 2nd part (out of 4) of the interview of our Beauty Ifop Asia expert, on Beauty Companies in China and beauty consumer demands. The following findings are…
Beauty trend in China : How are Chinese beauty consumer habits changing ?
Discover the 1st part (out of 4) of the interview of our Beauty Ifop Asia expert on Beauty trends in China and beauty consumer habits. The following findings are based on Ifop’s research experience in beauty category and social listening on various o…
NellyRodi Joins the Ifop Group
Ifop Group announces the acquisition of NellyRodi, a reference in the field of sociocultural and creative trends forecasting dedicated to brand strategy. This represents a new step in the construction of an international research, insights and consulting group on a human scale, bringing together complementary expertise to better comprehend individuals and markets, anticipate their evolution and transform this knowledge into decisions, innovations and growth opportunities.
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