Journalists
Welcome to this space designed to make it easier for you to access studies published by Ifop, explore our summary service via Ifop Gen+ and submit your interview requests.
Beauty trend in China : How is the physical retail environment for beauty evolving ?
After discovering the 2nd part of our expert's interview on consumer habits changing, Here is the 3rd part (out of 4) of the interview of our Beauty Ifop Asia expert, on the evolution of Physical Retail Environment on beauty companies. The following …
Beauty trend in China : How are beauty companies responding to the new consumer demands?
After discovering the 1st part of ou expert's interview on consumer habits changing, Here is the 2nd part (out of 4) of the interview of our Beauty Ifop Asia expert, on Beauty Companies in China and beauty consumer demands. The following findings are…
Beauty trend in China : How are Chinese beauty consumer habits changing ?
Discover the 1st part (out of 4) of the interview of our Beauty Ifop Asia expert on Beauty trends in China and beauty consumer habits. The following findings are based on Ifop’s research experience in beauty category and social listening on various o…
Agritourism in Iceland : be inspired!
Although still not extensively promoted in France, agritourism is a source of turnover for producers which provides a real boost to their yearly profits. It tends to attract a more urban population seeking for contact with nature and feeling the need…
What beauty for “sustainable natives”?
The IFOP Beauty division sheds light on the new “sustainable natives” generation and four initiatives deployed by brands to bring about ecological transformation in the beauty sector.
Who are “Sustainable Natives”?
This is the genera…
[PRESS RELEASE] Appointment of Laure Friscourt as deputy CEO of the Ifop group
Laure Friscourt is appointed Deputy CEO of Ifop with the task of bolstering the Group’s development in the Beauty, Healthcare and Wellbeing sectors while supporting growth in Asia.
Stéphane Truchi, Chairman of Ifop’s Executive Board, ann…
10 Marketing trends from 2019 pinpointed by InCapsule by Ifop
July 2019 is the ideal time to recap the key new trends of the year should you have missed out on any of them. No announcements that cause a real upheaval but various marketing trends are confirming themselves and accelerating. We have sele…
The Beauty sector’s attitude to going local
Consuming locally mainly springs to mind with regard to what ends up in our plate. Nevertheless, the desire for proximity has sowed its seeds in the world of beauty. The concept of going local when it comes to beauty is much less closely correlated t…
[FLASH TREND TOUR] HABITAT BY HONESTBEE IN SINGAPORE
‘NewGen Retail’ is the first concept in the world to provide a multi-sensory grocery and dining experience which is rendered as effortless and fluid as possible thanks to technology.
A dream come true! Habitat by honestbee (60,000 m2) sa…
EURO-ROLLING 2019
EURO-ROLLING 2019 "Daily European Elections Update"
EVERY DAY AT 6PM STARTING THURSDAY 7 MARCH :
FRENCH VOTING INTENTION FOR THE EUROPEAN ELECTIONS
Ifop and Fiducial, two pioneers of the Rolling method since the 2012 presid…
[Interview for CPP Luxury] Luxury and retail trends in sub-Saharan Africa
Interview of Martine Ghnassia by Terri Cohen, CPP Luxury
You have produced an outlook study on sub-Saharan Africa for makers of luxury goods: Luxury & Retail Trends in Sub-Saharan Africa, and on the significant development of luxury go…
IFOP enhances its services with the acquisition of SOCIOVISION
IFOP acquires SOCIOVISION, a company recognised as a benchmark in the field of sociological studies dedicated to the understanding of consumer behaviour and the anticipation of changes in society.
SOCIOVISION was created in 1954 under th…
NellyRodi Joins the Ifop Group
Ifop Group announces the acquisition of NellyRodi, a reference in the field of sociocultural and creative trends forecasting dedicated to brand strategy. This represents a new step in the construction of an international research, insights and consulting group on a human scale, bringing together complementary expertise to better comprehend individuals and markets, anticipate their evolution and transform this knowledge into decisions, innovations and growth opportunities.
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