Popularity indexes – IFOP opinion barometer – October 2025
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2026 Municipal Elections Observatory
Groupe Ifop officially launches its Municipales 2026 campaign and continues its partnership with Fiducial, Groupe TF1 – LCI and Sud Radio.
In the run-up to the 2026 municipal elections, the Ifop Group is deploying a dedicated editorial campaign to help readers understand the election process, which is deeply rooted in local realities. Against a backdrop of shifting political balances and evolving public expectations, this initiative aims to provide keys to understanding the dynamics at work in local areas.
Accessible from a special page on the Ifop Group website, this program offers exclusive studies, expert analyses and educational formats to shed light on the issues at stake throughout the election period. Paris, Lyon and Marseille will be the focus of particular attention, but other major cities will also be analyzed to reflect the diversity of municipal issues. The program will be based on a major survey of the French population and an overview of the most important cities.
Our mission
For over 80 years, we have been helping public decision-makers, companies and the media to understand and analyze political, societal and workplace dynamics, shedding unique light on citizens’ behaviors, attitudes and aspirations.
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Our fields of expertise
Ifop Opinion expertise
Current affairs & Politics
Ifop Opinion, the longstanding reference in terms of political research, election polls and public opinion surveys, analyzes current affairs and evaluates the actions of local authorities and institutions. We work with the media, companies and public stakeholders to better understand and anticipate political dynamics.
Ifop Opinion expertise
Corporate & Work Experience
Being specialists in employee experience, employer brand and organizational reputation surveys, we help companies and decision-makers steer their HR policies and decipher the major transformations in the world of work through tailor-made studies.
Ifop Opinion expertise
Society
We analyze the societal and local phenomena that shape people’s lives. Our quantitative surveys explore key areas such as public health, the environment, social investment, new family models and changing lifestyles, to shed light on contemporary social dynamics.
Ifop Opinion expertise
Quali Opinion
Ifop Opinion’s qualitative division explores emerging opinion movements in depth via focus groups and semantic analyses. We highlight citizens’ contradictions and refine arguments to guide communication and influence strategies.
Case studies
Our previous collaborations
Our specialists
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Frédéric Dabi
Managing director
Ifop Opinion
Jérôme Fourquet
Head of Ifop Opinion
Ifop Opinion
Frédéric Dabi
For over 30 years, Frédéric Dabi has been helping companies and institutions to design research programs and interpret their results strategically. A media reference, he also works confidentially with political and public decision-makers.
Learn more
Would you like to contact us or send us a brief?
Visit our dedicated page or contact us via contact@ifop.com.
Learn more
Would you like to contact us or send us a brief?
Visit our dedicated page or contact us via contact@ifop.com.
The Group’s AI approach
The human advantage: our conviction
At IfopGroup, artificial intelligence remains a tool for understanding individuals. Data from real respondents, orchestration by our experts, respect for ethics, we make people our real competitive advantage in AI...
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