Breakfast: 360° Media Barometer
360° Media Analysis: Our Solutions and Action Strategies to Better Manage Your Reputation
The start of the new school year is often when priorities and budgets for the coming year are set. It’s also the perfect opportunity to assess your media and social media monitoring and analysis tools: Are they aligned with your goals? Do they allow you to truly measure the performance of your communication efforts?
During this breakfast session, we’ll discuss key questions:
• How can you make your media monitoring more relevant and effective?
• Which metrics should you prioritize to measure the impact of your PR efforts?
• How can you turn monitoring data into effective decision-making tools?
• How can you better manage your reputation in an increasingly complex media landscape?
Through real-world experiences, concrete case studies, and our insights, we’ll share best practices and solutions that help optimize the entire value chain—from collecting media coverage to strategic management.
The goal: to provide you with concrete tools to design a monitoring and analysis system that enhances your visibility, reputation, and the effectiveness of your communication efforts.
A breakfast session moderated by Céline Dubois-Dumée (Director of the Media & Influence Division – Occurrence)
