Breakfast : 360° media barometer

From freelance to pilot

• How can you improve the efficiency of your media and social network monitoring and analysis systems?
• What are the benefits of evaluation on the performance of your communication actions?

In a constantly evolving media ecosystem that is ever wider, more open and more spontaneous, reputation and PR management is adapting and transforming. We present our methodological approaches and solutions, from monitoring to steering, to help you design an effective monitoring and analysis system, and start the new year well-prepared!

Breakfast hosted by Céline Dubois-Dumée (Director, Media & Influence – Occurrence)