Ifop Campus: Qualiopi-certified training courses to support professional development
The Ifop Group, in collaboration with Occurrence, is launching Ifop Campus, a new range of Qualiopi-certified training courses designed to strengthen marketing, insights and strategy skills while anticipating market changes. Drawing on Ifop’s and Occurrence’s expertise in the field, these courses incorporate the latest advances in social analysis, responsible communication and generative artificial intelligence.
Led by experts such as Jérôme Fourquet, Rémy Oudghiri, Assaël Adary and Jocelyn Munoz, the programs offer hands-on immersion in contemporary issues. Topics covered include societal transformations, responsible marketing, the expectations of Generation Z and the integration of AI into corporate strategies. The sessions, lasting one day or half a day, are offered on an inter-company basis, or can be tailor-made on an intra-company basis.
