Grand Prix Stratégies de l’Innovation Média 2026
Groupe Ifop is delighted to renew its partnership with the Grand Prix Stratégies de l’Innovation Média, the next edition of which will be held on May 20, 2026. This collaboration will mark a special milestone, as it will be the 10ᵉ consecutive year of partnership between the Ifop Group and this benchmark event for media, communications and innovation players.
On this occasion, Isabelle Trévilly, director of Ifop Marketing’s Media & Digital division, will present the key findings of the Media Trends Report 2026. Generative AI, the rise of streaming, changes in trust in the media… these are just some of the structuring trends that shed light on the transformations underway and the new challenges facing the sector.
