The Ifop Group, a partner of the Paris Luxury Summit, the leading event in the world of luxury, presented an exclusive study on December 13, 2022.
The theme of this year’s event, « Luxopia: utopia, concretely« , offers a journey through all the possibilities, with the speakers coming from different horizons to shed light on this notion. What role the luxury sector will play in the future ? With the geopolitical context and societal aspirations being questioned, what is the path to follow ?
The study conducted by the Ifop Luxe and Sociovision teams in France, the USA and China this year focused on the theme « The visions and utopia of luxury according to its clientele », was presented by Stéphane Truchi, CEO of the Ifop Group.
« Commitment* and emotion – a cocktail that will make luxury even more desirable than it is today » – Stéphane Truchi, in an interview with CB News.
*(360° commitment: environment, climate, supply chain, production, CSR…)
Find the replay of the event (in French) : via this YouTube link
The complete report is available to download : The luxury utopias of tomorrow, Ifop Group x Paris Luxury Summit _ 2022
